Origin of Brand Names

A few will be aware I have been known to speak on various subjects over the years. Fundamentally these all revolve around my favourite subject of etymology. Have always enjoyed bringing this fascinating subject to others. It’s not for me to say whether the audiences have, although many have asked me to return.

Thought it might be worthwhile sharing a snippet or two from these etymological presentations, continuing with Origins of Brand Names. Daz, Marmite, Polo, Vimto, Steradent - such odd words and yet we recognise them instantly as product names. Many of us will have added them to our weekly shopping list without a second thought and yet there must have been a time when someone sat down and considered a selection of names before deciding the best suggestion for the new washing powder was OMO. This talk looks at a number of the classic and modern brand names and explains just why they are known as they are. There is a PowerPoint presentation to accompany this talk if required.

Persil was sold with green granules or grains among the powder. These did absolutely nothing for the wash, but did give the product its name – persil is the French for ‘parsley’.

Oxo – there are more brand names using the letter ‘O’ than any other vowel, while the letter ‘X’ is far more common than the consonant would normally be. Thus no surprise to fine OXO, but also this represents what Desmond Morris referred to as a ‘threat-faced brand name’ – it dares you NOT to buy it. Another produce would be OMO (washing powder from yesteryear). Compare the number of businesses featuring an owl as their logo – same idea applies.

Subbuteo – was launched as a tabletop football game launched by Peter Adolph in the 1940s. He wanted it to be a hobby, rather than a toy, envisaging leagues in neighbourhoods as all manner of football fans played against their chums. To make it sound more of a hobby, he wanted to call it such, but could not register the name. So he took the name of the bird, the hobby, and looked at its scientific name Falco subbuteo and seeing the second element contained the phonetic ‘boot’ opted for the name of Subbuteo. Note while football is most commonly associated with the name, Subbuteo have also produced versions for cricket, rugby union, rugby league, and hockey. Football supporters might be interested to learn there is a Subbuteo football world cup, won most often by Italy, and only once by England – and has never been won by a team from outside western Europe.

If you think you know someone who would like to hear me speak on this subject, drop me a line.

Food Etymologies

A few will be aware I have been known to speak on various subjects over the years. Fundamentally these all revolve around my favourite subject of etymology. Have always enjoyed bringing this fascinating subject to others. It’s not for me to say whether the audiences have, although many have asked me to return.

Thought it might be worthwhile sharing a snippet or two from these etymological presentations, continuing with Food Etymologies. This looks at the unusual and often hilarious origins of the words in everyday use. You will never look at a menu or the contents of your plate in the same way again. There is a PowerPoint presentation to accompany this talk if required.

As previously, I thought it might be good to drop a couple of teasers in and start with one of my favourite meats – venison. As with other meats it came to English from French, where Old French venesoun referred generally to ‘meat of large game’. This in turn is derived from Latin venationem ‘a hunt, the chase’, and ultimately from Proto-Indo European wen ‘to strive for’.

Rather than find a vegetable, we’ll opt for that very word which again is from Old French vegetable meaning ‘living, fit to live’ and back to Latin vegetabilis ‘animating, enlivening’, and ultimately good old Proto-Indo European weg ‘to be strong, lively’. Seems odd that a vegetarian insists on eating something which is derived from a word meaning ‘animated’, but that is the wonder of the ever evolving world of language.

And on the subject of evolving language, let’s go for a fruit – the avocado. The word came to Europe via the Spanish, who altered the Nahuatl (Aztec, if you prefer) word ahuakatl to avocado; where the Spanish word meant ‘lawyer’ while the Aztec original meant ‘testicle’ – this as the fruit was considered the same shape, and also an aphrodisiac. The irony is this aphrodisiac is no longer able to reproduce itself and all avocados are today pollinated by humans.

If you think you know someone who would like to hear me speak on this subject, drop me a line.

Lost Lines

A few will be aware I have been known to speak on various subjects over the years. Fundamentally these all revolve around my favourite subject of etymology. Have always enjoyed bringing this fascinating subject to others. It’s not for me to say whether the audiences have, although many have asked me to return.

Thought it might be worthwhile sharing a snippet or two from these etymological presentations, continuing with Lost Lines. In 1963 the infamous Beeching Report saw the closure of more than 2,500 railway stations and the lifting of 5,000 miles of track. This released a large amount of land that has since been put to an amazing array of uses. The gentle gradients that were once perfect for trains are in turn perfect as footpaths and cycleways. Stations have become refreshment stops or cycle hire premises on leisure routes. Yards now serve as recreation sites, grassland, retail parks or housing developments. And there are the unusual and quirky: signal boxes used as greenhouses, hen coops and art studios; railway sheds housing mechanics, youth groups and dance studios; and, of course, much has simply become overgrown. There is a PowerPoint presentation to accompany this talk if required.

One route where the rails have been removed is the 21-mile long Cinder Track from Scarborough to Whitby. I use this example simply because I enjoyed this walking/cycling route and the views it affords. Being a former railway track, the gradients are very easy – certainly another plus.

Starting at Scarborough the first sign of a stop comes at Hayburn Wyke Station after around 7 miles. Opening on 16 July 1885 on the up side of the line, it was quickly moved to the down side on the request of the North Eastern Railway. Rebuilt in 1893 it closed temporarily between 1 March 1917 and 2 May 1921. Reduced to an unstaffed halt in 1955, it closed permanently on 8 March 1965. The former stationmaster’s house is still a private residence and the platform very evident.

Ravenscar, the resort that never was, is around the halfway point. Planned as a Victorian resort, the streets were laid out, along with the sewers and drainage, but none of the planned buildings appeared. Approaching from either direction it is the steepest part of the route, and that was the problem. The path down to the beach was a long descent and climb, but the real end came when the company went bust.

Flying Hall Station is three miles further along. It only ever served a population of around 200, and today little evidence can be seen as the platform is very much overgrown.

Robin Hood’s Bay station is 15 miles along, where the station building survives, the stationmaster’s house is now holiday accommodation, and the goods shed is now the village hall.

Hawsker station has only ever been a small intermediate stop, ticket sales reflect this. Indeed, as the headquarters of Trailways Cycle Hire, it likely has more ‘paying customers’ annually today than before it closed in 1965.

Larpool Viaduct, also known as the Esk Valley Viaduct, is among the highlights of the journey. With excellent views over the valley it also crosses the North Yorkshire Moors Railway shortly after it leaves Whitby.

Whitby marks the end, where both the modern railways services, the heritage steam line, and the Cinder Track all terminate.

If you think you know someone who would like to hear me speak on this subject, drop me a line.

Ley Lines

A few will be aware I have been known to speak on various subjects over the years. Fundamentally these all revolve around my favourite subject of etymology. Have always enjoyed bringing this fascinating subject to others and, while it’s not for me to say whether the audiences have, many have asked me to return.

Thought it might be worthwhile sharing a snippet or two from these etymological presentations, continuing with Ley Lines. An examination of ancient trackways, how they were laid out and why. Using a number of models and images to demonstrate just what to look for and why, take a virtual walk across our ancient landscape. There is a PowerPoint presentation to accompany this talk if required.

My book accepts that ley lines do exist and takes the reader along a number of these ancient routes across the counties of the Midlands. While the different leys have similar markers in a general sense, each has its own individual story to tell and is a different piece of the whole incomplete puzzle. Incomplete because the several leys can be traced across distances much greater than just central England. Not only will we discover something of the places and the markers, but will look at the possible reasons and uses for the trackway, and the people who have followed these same paths.

Although they lie outside the area covered by Ley Lines Across the Midlands, the stone circles of Avebury and Stonehenge in Wiltshire are well-known as focal points for a number of trackways and importantly can be dated. These two religious sites are over five thousand years old. Clearly they were built on trackways existing beforehand, hence the leys themselves are older and likely very much older. Since the original markers have long since disappeared it is difficult to know exactly when any particular track was created. Indeed it is virtually impossible to say just how old any of the leys are.

Therefore we must guess as to the age of these tracks and for this we need clues. The only ones we have are the people, and when they first settled into permanent homes rather than leading the life of hunter gatherers. The only other really relevant factor are the forests, which severely hampered the vision of those people of the British Isles and created the need for marked trackways. This all happened closer to ten thousand years ago.

Whether any of the routes covered in my Ley Lines Across the Midlands are among the original tracks of ten thousand years ago is unknown and never will be known. However it is safe to assume they date from at least the pre-Roman era of two thousand years ago and are likely to be twice that age.

If you think you know someone who would like to hear me speak on this subject, drop me a line.

The Fastener Industry

A few will be aware I have been known to speak on various subjects over the years. Fundamentally these all revolve around my favourite subject of etymology. Have always enjoyed bringing this fascinating subject to others. It’s not for me to say whether the audiences have, although many have asked me to return.

Thought it might be worthwhile sharing a snippet or two from these etymological presentations, continuing with The Fastener Industry, this an engineer's non-technical look at nuts, bolts, screws and washers. Not simply an engineering lesson but an examination of just how early these technologies were first created and named, how they developed, and why successive improvements were made and by whom. There is a PowerPoint presentation to accompany this talk if required.

The first mention of a ‘screw’ has nothing to do with fastenings. This was the Archimedes screw, a means of raising water, with the water trapped in gaps in the screw thread and raised as the screw was turned endlessly (never tightening as it had no mating part) by an oxen or other draught animal. It is almost certain the screw had nothing to do with Archimedes, nor did it resemble a screw as we would understand it today but appears more like an enlarged corkscrew in a tube. And if you want to see one in action, get yourself a chocolate fountain, it’s the same thing.

The whitworth thread, possibly still the best known thread form, named after Joseph Whitworth who defined the world’s first standard for threads in 1841 and remained popular until the metric system took over in the late 1970s.

Ever wondered why a ‘washer’ when it clearly has nothing in common with ‘washing’? For the engineer it has three practical applications: to prevent damage to a surface from a nut or bolt, as a spacer, and as a locking device. A simple item and a versatile one but nothing compared to the etymology of this six-letter noun. It is easy to find this coming to English from the Old French vis. However, this was not used to mean ‘washer’ but either ‘vice’ or ‘screw’. Both of these should be seen in the sense of ‘tighten’ or ‘wind up’ and related to the root of ‘winch’. Hence this terminology is all interlinked, with the whole assembly speaking about ‘tightening’ both as a whole and individually. Even more intriguing is where the trail leads if we trace this further back through linguistic generations. Ultimately this has the same root as Latin vinis or ‘vine’, itself from viere meaning ‘to bind, twist’. Thus, the climbing vine, which had evolved to wind itself around and climb, eventually gave its name to the fastenings used today to hold the framework up which modern vines are trained.

If you think you know someone who would like to hear me speak on this subject, drop me a line.

Watling Street

A few will be aware I have been known to speak on various subjects over the years. Fundamentally these all revolve around my favourite subject of etymology. Have always enjoyed bringing this fascinating subject to others. It’s not for me to say whether the audiences have, although many have asked me to return.

Thought it might be worthwhile sharing a snippet or two from these etymological presentations, continuing with Watling Street. This famous 'Roman road' and why it is more than one road and indeed why it was a road several hundred years before the Roman Empire even existed. There is a PowerPoint presentation to accompany this talk if required.

A couple of teasers on Roman roads – none of them were named by the Romans, for all but one are known as ‘street’, which comes from Old English straet meaning ‘paved road’. The exception being the Fosse Way, also named by the Saxons from Old English fossa meaning ‘ditch’.

There is around 2,000 miles of Roman roads in the UK, but if we include undiscovered and minor routes, it is thought that figure could be as much as 6,000 miles.

If you think you know someone who would like to hear me speak on this subject, drop me a line.

Salt Routes

A few will be aware I have been known to speak on various subjects over the years. Fundamentally these all revolve around my favourite subject of etymology. Have always enjoyed bringing this fascinating subject to others. It’s not for me to say whether the audiences have, although many have asked me to return.

Thought it might be worthwhile sharing a snippet or two from these etymological presentations, continuing with Salt Routes. As the original trade route, I look at why it existed and why these routes are still used today. While our distant ancestors were largely self-sufficient, for most one vital commodity meant having to trade. Bringing salt to the user produced a network of trails which can still be followed. Yet this is not just a travel history, salt has found its way into our culture, our language, our folklore and the talk brings all these factors to the fore. There is a PowerPoint presentation to accompany this talk if required.

Salt has long been the most valuable of necessary commodities – gold, saffron, diamonds might all be more valuable, but you can live without them, unlike salt – and retained its value until the spice trade brought other items to the table. Ironically, salt was knocked off the top by pepper.

Place names which reflect salt production include Hallein and Hallstat.

Words which have come to reflect a ‘salty’ origin include ‘soldier’ and ‘salary’; and we still speak of someone being ‘worth his salt’ or ‘sitting below the salt’.

If you think you know someone who would like to hear me speak on this subject, drop me a line.